top of page
Business card.jpg
Trane Technologies
Grounded in the Ingersoll Rand heritage, Trane Technologies will spin off into its own company to become a pure-play climate control leader focusing on sustainability. Their go-to-market brands include Trane® and Thermo King®.
 
By focusing only on what really matters, we reduced the brand to its core components – including the logo, which eliminates crossbars and verticals in key letters to create the minimal viable wordmark. The “Uplift” arrow references the brand’s inherent drive and optimism to create a better world. The energetic purple colour represents a union of the two customer-facing brands Trane® and Thermo King® by simply merging their respective brand colours, red and blue.
Landor
Design Lead '19


Branding Project
 
Concept Development
Branding
Motion Graphics
Collaterals

 
Mentor
Mike Hambleton
Dynamism.gif
TT-05.jpg
TT-11.jpg
Brochure.jpg
TT_Posters_Sumi.jpg
TT-08.jpg
TT-08.jpg
TT-08.jpg
TT-09.jpg
bottom of page